Working While You Sleep
Updated: Dec 4, 2019
Your web presence is your internet real-estate. When you are spending time with friends and family, sleeping, or traveling, it's the sign on the corner that let's people know you are in business even when you're not at the office.
Coca-Cola didn't spend $5.8 billion on marketing last year because you've never heard of their product. They spent that money to maintain their brand real-estate in your mind. They don't want you to forget Coca-Cola. Ever.
What can you do this week to stay in your customers' minds while you enjoy some downtime?